Technology is moving very fast, so web developers have to keep up with current events and innovations. Staying abreast of new trends is one of the most important aspects of success for any business. That’s why in this article, we’ll take a look at the top 7 trends in web development in 2021.

At the beginning of 2021, there were more than 1.74 billion websites worldwide. This leads to high competition for companies for top search engine positions. Developers have to constantly learn and discover the most innovative technologies in web development. This helps companies grow exponentially and globally.

Websites are not just code. It represents the face of a business owner. Their creation has become more innovative in the last few years. New, more efficient technologies and platforms have emerged that help create a decent product even without the ability to write code. New trends are constantly influencing the web development process, providing more dynamic and practical ways to develop websites.

What are the top 7 trends in web development in 2021 worth noting?

PWA – Progressive web app development

PWAs (progressive web apps) have reached new levels of conversion rates, 36% ahead of standard native mobile apps. Their main goal is to give owners of all types of devices the ability to use mobile apps.

They are more interactive and responsive, and their user interfaces are revolutionizing every year because of their functionality and lack of need to download them. Some of the biggest companies in the industry, such as Amazon, Twitter and Forbes, are creating their own PWAs alongside their websites to maximize conversions and user reach.

As the number of mobile users grows every day, this trend will continue in 2021.

Dark Interface

This trend in mobile app development can’t be called very new, but websites have now started to move in this direction as well. Interfaces with a night or dark theme are safer and more comfortable for the eyes. Not only do they reduce excessive eye strain, but they also improve readability and save battery life. It’s all about black pixels, which use less energy. It also gives a pretty stylish look to the whole site and provides a more attractive user interface.

This is one of the top 7 trends in web development in 2021. Major giants like WhatsApp, Facebook, Twitter, Android, Apple, YouTube, Reddit and others have already joined in.

Chatbots Powered by Artificial Intelligence

The demand for artificial intelligence (AI)-based communication will continue to grow in 2021. Websites will become more focused on creating chatbots and virtual assistants to improve the customer experience.

Although some developers underestimate chatbots, they are handy and can instantly engage users as soon as they open a Web page. As a result, users can get quick responses, which helps companies reduce customer abandonment.

Chatbots Powered by Artificial Intelligence

Bots are trained on data collected from users’ behavior on the site, which allows them to choose the best and most profitable offers for them.

A combination of speech recognition and cognitive intelligence makes chatbots more reliable than helpdesk personnel. Many companies in large industries such as e-commerce, tourism, healthcare and others have already realized the importance of this innovation.

Landing: Single-page sites

The upward trend in the popularity of web pages was especially noticeable in 2020. But this coming year will also be no exception, and the trend will continue.

Gone are the days of creating large web structures. With the popularization of mobile devices, navigating single pages has become much easier. The old ways of creating separate pages for different topics are starting to become obsolete.

Landing pages greatly minimize page load speeds, which lowers the bounce rate. They work well on both mobile devices and desktops because of their simplicity. Single-pages are not expensive to develop and are easy to maintain. Despite the limited amount of content, they successfully help businesses reach their target audience, and their minimalist design is more appealing.

Internet of Things (IoT). Voice recognition technology

Internet of Things (IoT) has been actively developing for years, entering the top 7 trends in web development in 2021. In particular, we can expect improvements in voice search technology. Experts believe that there will be about 8 billion voice assistants in the world by 2023.

The use of voice search will have a big impact on the work of developers. Voice e-commerce is expected to become a leader in many markets. Google, Amazon and Microsoft are already using this technology to reach new heights.

Voice technology has reached a new level with the advent of smart speakers and assistants. So developers will have to approach the creation of sites differently, providing the ability to support voice search functionality.


Every day about 50,000 websites are hacked. This can’t help but cause concern to business owners. Many sites also contain a lot of sensitive customer information. Therefore, 2021 will be the year of implementation of new stricter security protocols.

Regular software updates will become vital to the security of any site. New, more effective solutions for storing user passwords will also need to be developed.

Cloud computing

Public cloud services are expected to grow to $306.9 billion in turnover in 2021. This technology prevents data loss and may well replace conventional servers. This trend will change the approach to web development in the coming years because it not only reduces costs, but also strengthens the entire web architecture. Some popular examples are Google Cloud, Azure, AWS Lambda.

Given the current global situation, many companies depend on remote solutions, and these top 7 trends in web development in 2021 can help to create simple tools. Popular frameworks such as Angular and React and Node will also remain in the spotlight. They will remain the leaders in their niche until they are displaced by the next wave of better and more modern app creation tools.

The growth of achievements in the field of user interface development, high-speed mobile applications and blockchain technology will not weaken either.

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